Smells just like the dirt that those juicy worms live in! All natural and handmade with some Anise-a fish attractant! It must work- in some states it is illegal to carry a bottle of anise oil in your tackle when fishing (we're told)! Especially in tournaments. Not just for fishermen, but anyone who loves the smell of the good earth below our feet.
Proprietary blend of oils-helps hide human scent and is insect repelling! Also Fish attractant.